On the panel
The Pectin Base
Not a nutrient, and still the part of the label most worth reading.
What It Is
The base is everything in the gummy that is not a declared nutrient: the gelling agent that makes it a gummy at all, the sugars that let pectin set and make the thing edible, the food acid that supplies the tartness, and the colour and flavour.
It is not a nutrient, and it is the part of a supplement label people most reliably skip. For some readers it is the deciding factor, which is why it has a page rather than a footnote.
What It Actually Does
Three jobs, described without the marketing vocabulary.
Pectin instead of gelatine
Pectin is the structural fibre in fruit cell walls, concentrated in apple pomace and citrus peel, and it is what makes jam set. Using it means nothing in the base comes from an animal. It also gives a softer, shorter bite than a gelatine gummy, which some people prefer and some do not.
Why sugars are present
Pectin will not gel without sugars, and a chewable carrying a full B-complex has to taste of something other than the B-complex. Both are structural requirements rather than choices. The amount per serving is printed on the nutrition panel.
Colour, flavour and acid
The berry note comes from added flavour, the tartness from food acids such as citric acid, and the colour from sources named on the jar. All of it is listed there in full, and the jar is always the authority over any web page.

The Carrier, Explained
There is no declared amount here, because a carrier is not an active ingredient. What matters is what it is made of, and the complete statement is printed on the jar you receive rather than summarised on a website.
Our gummies set with pectin, the structural fibre in apple pomace and citrus peel, rather than with gelatine, so nothing in the base comes from an animal. Pectin will not gel without sugars present, the amount per serving is printed on the nutrition panel, and we would rather you read that figure before ordering than after.
When It Does Not Suit Someone
There is no such thing as a deficiency of gummy base. What there is, occasionally, is a reason it will not suit somebody: a strict vegan checking every colour and flavour, somebody managing blood sugar, somebody with a specific food allergy, or somebody whose dentist has strong opinions about chewy sweets.
All four are legitimate reasons to buy a capsule instead, and we would rather say so than sell you something that does not fit.
What The Base Is Made Of
| Source | Roughly | Notes |
|---|---|---|
| Pectin | The gelling agent | From apple pomace and citrus peel |
| Glucose syrup | Part of the sugars | Required for the gel to set at all |
| Sucrose | Part of the sugars | Amount per serving printed on the nutrition panel |
| Citric acid | The tartness | A standard food acid |
| Natural flavour | The berry note | Named in full on the jar |
| Colour | The appearance | Sources named in full on the jar |
Practical Notes
The practical consideration here is dental rather than toxicological. A chewy, sweetened product sits on teeth, so follow the serving with water and take it before brushing rather than after.
Store the jar cool, dry, closed and out of direct sunlight. Pectin gummies soften and fuse in heat, which is harmless and irritating in equal measure. Keep them away from children, who cannot tell a supplement from a sweet and would be taking 630 mcg of vitamin A per two gummies if they did.
Where This Comes From
- Pectin is a plant-derived polysaccharide and requires sugar and acid to form a gel.
- Gelatine is animal-derived; pectin gummies are the standard vegetarian alternative.
- Sugars in a chewable supplement are declared on the nutrition panel rather than in the supplement facts table.
General nutritional science rather than claims about this product. Nothing on this page is medical advice; see our disclaimer.
The Pectin Base Questions
What we get asked about this line of the label specifically.
How much sugar is in a serving?
The figure is printed on the nutrition panel of the jar. It is small in absolute terms and it is real, which is why we mention it on the homepage rather than burying it.
Is it vegan?
Nothing in the base comes from an animal, because it is set with fruit pectin rather than gelatine. Strict vegans should still read the colour and flavour list on the jar, which is where exceptions in this category usually appear.
Is there a sugar-free version?
Not at present. Pectin needs sugars to set, and we have not found a sugar-free formulation we would be happy to sell. A capsule multivitamin is the better product if that matters to you.
Why have mine gone sticky?
Heat. Pectin softens and gummies stored on a sunny counter through summer will fuse. They are still fine to take; move the jar to a cupboard.